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+3 competition.

Red Bean Republic created an online competition for GenerationOne to thank the 200,000+ supporters of GenerationOne and to celebrate the release of the GenerationOne mobile app.  This viral social media campaign offered supporters multiple chances to win new iPads for themselves and 3 friends  by enlisting ‘teams’ of new supporters.

 +3 Supporter Competition resulted in a dramatic increase of the GenerationOne supporter base through the use of social media and email direct marketing

  • Generation One
  • May 2012
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